You got to hand to 7-Eleven for coming up with a genius election marketing idea. All month long, you can go into a 7-Eleven and choose either a red McCain coffee cup or blue Obama cup. Not only will you be proclaiming your political preference to your fellow Americans but 7-Eleven is actually polling the choices made. Go to 7-election.com to see the results.••••
Tuesday, October 28, 2008
7-ELECTION
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marketing
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2 comments:
Very interesting! Looks like 7-Eleven is predicting a landslide for Obama. And it's not as though Starbucks is running the poll... I never exactly thought of 7-11 as a blue state establishment.
Cool, I've seen this idea popping up all over. And why not? It's a great idea!
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